Users will soon have a fresh option that enables them to lessen the quantity of AI-created content appearing in their streams. This initiative comes as the service disclosed that it presently contains more than 1 bn AI videos.
Pilot Phase and Launch
This change is undergoing trials over the next few weeks before a full-scale launch. This development comes amid a rise in AI content, fueled by new AI video creators.
AI Proliferation Online
It has been noted that nearly 10% of the most rapidly expanding content creators on another major platform exclusively feature clips produced artificially. A significant portion of this content is considered “AI slop”, a phrase for substandard, mass-produced content that is frequently absurd or surreal.
Based on user feedback that a lot of users like content created using AI tools, ranging from computer-generated images to informative clips, and we want to offer the community the power to adjust the amount of that, according to their own preferences,” said a spokesperson.
Volume and Proportions
The platform announced that there are currently 1.3bn videos on its service tagged as artificially created. In total, over 100 mn media items are added to the app each day, making clips made by AI a limited portion of its overall inventory.
How to Adjust Settings
Members will be in a position to limit or boost the volume of artificial media they watch by accessing the “manage topic” feature in the app and picking “AI-generated content”. Additional categories that can already be controlled under the filter include politics, clothing, cosmetics, and movement.
AI Disclosure Rules
TikTok’s rules require users to label convincing artificially created content, and it forbids malicious AI impersonations of well-known individuals or critical incidents. Any realistic artificial content that is not labeled can be removed under its community policies.
Furthermore, the platform will henceforth attach an artificially created tag to content created with its built-in AI features, or flagged by an industry-wide initiative for spotting content made by AI. This step is intended to stop users from seeking to bypass the disclosure requirement.
Responsible AI Funding
The platform is furthermore establishing a $2 million educational fund for experts and institutions to create learning resources about responsible artificial intelligence. This project will support charitable organizations specializing in educating coding and technology.
Moderation Strategy
The video-sharing app has supported its safety measures, following debate over plans to lay off numerous review team members in Britain. TikTok is planning to eliminate 439 jobs in its trust and safety department in its British office, with trade unions and internet security professionals raising concerns that humans are being replaced by AI moderation.
A senior executive explained that staff-based oversight would remain essential, but AI can safeguard staff by removing the most graphic content prior to it is viewed by humans. The platform reported a notable drop in shocking and graphic content seen by safety staff over the past year due to intervention by its machine learning processes.
We believe it is crucial to balance staff and AI to keep the platform safe,” the official commented. “We’ll have staff as integral to the approach, but we also think it’s very important to reduce exposure to dangerous material as quickly as possible, which is the area in which a lot of the machine support is proving valuable work at speed.”
